Topic page for Huib van Bockel at 北京赛车pk10 UK

北京赛车pk10 UK topic page, a collection of Huib van Bockel articles and analysis

Articles: 6 Results
Huib van Bockel is the author of The Social Brand and founder of natural energy drink Tenzing
April 08, 2016 by Huib van Bockel

Mr Social says... Value your content

Brands need to offer something of worth, says Mr Social, aka Huib van Bockel, former head of marketing at Red

November 16, 2015 by Huib van Bockel

Winning the ad blocking war: Former Red Bull marketing boss launches manifesto for change

Can brands penetrate the wall that consumers are building to block their ads? Huib van Bockel, the former head of

Red Bull's Soapbox Races aimed to give participants the best experience of their lives
October 13, 2015 by Georgi Gyton

Brand experiences in the social era

The key thing for brands in the social era "is not to be 'on' social, but to 'be' social", advised

Marcos de Quinto: Coca-Cola's new global CMO
January 19, 2015 by Ben Bold

How Coke's new CMO Marcos de Quinto can make the brand sparkle

Coca-Cola is experiencing falling sales, up to 1,800 job cuts and even its own CEO is a vocal critic of

Red Bull: new UK marketing director Pete Charles
December 10, 2014 by Shona Ghosh

Red Bull promotes Pete Charles to UK marketing director

Red Bull has promoted its UK head of brand, Pete Charles, to the role of marketing director, after the departure

Huib van Bockel: Red Bull's UK marketing director has stepped down
December 09, 2014 by Shona Ghosh

Red Bull UK's marketing director Huib van Bockel departs

Red Bull's senior marketer in the UK, Huib van Bockel, has quit the brand to run his own consultancy.